Announcing the more than well-deserved prize to Jennifer Doudna and Emmanuelle Charpentier, the chair of the Nobel Committee for Chemistry Claes Gustafsson said: “There is enormous power in this genetic tool, which affects us all. It has not only revolutionised basic science, but also resulted in innovative crops and will lead to ground-breaking new medical treatments.” However, the media mostly celebrated CRISPR therapeutic applications while forgetting agriculture in the coverage of the Nobel Prize. Yet Doudna has spoken often, and passionately, about what CRISPR can do for sustainable agriculture and did it again at the World CRISPR Day, a few days after the Nobel announcement.